JTEKT Group has approximately 150 subsidiaries and 50,000 employees in about 30 countries and regions. JTEKT Group manufactures and sells power steering which has the largest share of the global market, other automotive parts, Bearings, and machine tools with presenting “No.1 & Only ONE – Shaping a Better Future – “ as the JTEKT GROUP VISION.

In April 2022, we unified our business brands, JTEKT, Koyo, and TOYODA, to the JTEKT brand. This reflects our determination that we all work together, with no barrier of brand, and serve all of our customers.

While the bearing business brand has changed from Koyo to JTEKT, we maintain a firm attitude against counterfeiters.
Even after unifying our business brands, we keep the trademark rights of both Koyo and JTEKT in many countries around the world.
We, as a unified group, are actively exercising the rights against counterfeit products of both old and new brands in countries around the world.
In particular, we focus on customs seizure in China and some other countries, detection of counterfeit factories and dealers in Asia, Middle East, and Central and South America, and dealing with counterfeit products on e-commerce sites.

Counterfeit products on the market are not guaranteed in quality or safety, no matter how much they look like our products, and might cause a serious accident.
We have introduced the WBA Bearing Authenticator app for authenticity verification. We are also offering an original technique for authenticity verification using holograms. You can find out more information on our website.
To protect your safety and interests, we highly recommend purchasing our products from JTEKT group companies or authorized distributors. Also, for authentication verification, we recommend actively using holograms and authenticity verification apps.

More info at https://www.jtekt.co.jp/e/products/sfb/approach.html